Gregg Murray, Website Blueprint | August 2010
This article was originally published by Gregg Murray for Elance.com. If you want your website to rank higher and more often in Google (or any other search engine), it’s essential that you know a handful of techniques regarding SEO (search engine optimization). When you optimize your web pages so Google can more easily find you, you’re sure to be found much more often when prospects are searching for your products [...]
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Read More >Gregg Murray, Website Blueprint | August 2010
I always feel the pain of small business owners and entrepreneurs when it comes to finding a solid website designer. I’ve been there with you! Even though I spend my days managing and marketing websites, there is a whole different skill set when it comes to designers and developers. In fact, it’s actually two skills. A good designer has an eye for creating a clean and professional look and the [...]
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Read More >Gregg Murray, Website Blueprint | August 2010
Ready. Fire. Aim. Uh oh! Puling the trigger on whether to choose Facebook or Twitter can hurt. Especially if you choose the wrong one. It’s hard enough running a small business or being an entrepreneur. And now you have to find time to create a damn Twitter account or setup a Facebook fan page? WTF? This aint’ right! But, do you? Uh….yeah…probably. Well, “which one Gregg?” you’re pleading. Let’s start [...]
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Read More >Gregg Murray, Website Blueprint | August 2010
Google and the Small Business Administration (SBA) announced a new partnership aimed at providing resources and tools to help small businesses that want to grow their business online. “Tools for Online Success” is a website featuring videos and tutorials from small business owners who have used the internet to grow their business and advice from Google’s experts. Here are some of the tips for small business owners that are taken [...]
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Read More >Gregg Murray, Website Blueprint | July 2010
I love me some Scribe SEO! Scribe makes SEO copywriting simple. There hasn’t been a single time over the past month that I’ve published a new web page or blog post without using my new secret SEO weapon. You’re probably wondering, is this a pitch or a review? Well, it’s a bit of both. It’s a pitch because I want those business owners and entrepreneurs who visit Website Blueprint and [...]
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Read More >Gregg Murray, Website Blueprint | July 2010
Access the complete Creating a Business Website series. I hope you’ve gotten the big strokes regarding what’s most important while building (or rebuilding) an online presence for your business. It is true that your website has become the most important marketing tool you have. You should be pleased with yourself. You know this. That’s why you’re reading this. You want to do it well. And you will. The process of [...]
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Read More >Gregg Murray, Website Blueprint | July 2010
Access the complete Creating a Business Website series. So your website is running smooth and you’re picking up new business. You’re bragging about it over Thanksgiving dinner. You know you’re “all that.” Now, let’s add an advanced element into the equation. Let’s “analyze.” In our world, this means, “Web Stats!” Web statistics. It’s like being a voyeur to your own website activity. Creepy! How ‘bout this, it’s like opening a [...]
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Read More >Gregg Murray, Website Blueprint | July 2010
Access the complete Creating a Business Website series. Picture this scenario: A potential customer comes to your website to get directions to your store. It’s early March, but you still have a “Happy New Year” image on your home page (bad on so many levels). Having outdated content on your website makes you look unprofessional. That is why taking the occasional test drive through the pages of your website is [...]
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Read More >Gregg Murray, Website Blueprint | July 2010
Access the complete Creating a Business Website series. Keeping fresh content on your website is very important for your positioning with Google and the other search engines. You see, search engines love fresh content. Google, Yahoo! and Bing consider a website that doesn’t change for long periods of time as less important than others, and in the process you can lose some of your search engine credibility and positioning. But, [...]
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